MEET Our Team

Our team combines seasoned PR specialists with new media marketing experts to create newsworthy
ideas and holistic messages designed to connect with today's audience and deliver real results.

CINDY RICCIO  PRESIDENT AND FOUNDER  Cindy Riccio opened the doors to CRC after a longstanding range of experience developing and executing award-winning public relations programs for leading Fortune 500 companies and agencies. She is an avid news connoisseur with a passion for storytelling and is proud to have worked with some of the world’s most stellar brands.

CINDY RICCIO

PRESIDENT AND FOUNDER

Cindy Riccio opened the doors to CRC after a longstanding range of experience developing and executing award-winning public relations programs for leading Fortune 500 companies and agencies. She is an avid news connoisseur with a passion for storytelling and is proud to have worked with some of the world’s most stellar brands.

REBECCA MASSON  SOCIAL MEDIA AND DIGITAL MARKETING MANAGER  Rebecca has managed numerous luxury brand campaigns in the beauty industry and specializes in digital marketing projects, including launching e-commerce sites and building website traffic and lead generation through social media, email marketing and online partnerships.

REBECCA MASSON

SOCIAL MEDIA AND DIGITAL MARKETING MANAGER

Rebecca has managed numerous luxury brand campaigns in the beauty industry and specializes in digital marketing projects, including launching e-commerce sites and building website traffic and lead generation through social media, email marketing and online partnerships.

MATTHEW HARGIS  SEO AND SEM MANAGER  Matthew has over seven years of experience managing vanguard digital marketing campaigns for a variety of clients, from start-up to multi-national, including several of the largest advertisers in the world. He has a passion for data-storytelling, and connecting authentic experiences with consumers.

MATTHEW HARGIS

SEO AND SEM MANAGER

Matthew has over seven years of experience managing vanguard digital marketing campaigns for a variety of clients, from start-up to multi-national, including several of the largest advertisers in the world. He has a passion for data-storytelling, and connecting authentic experiences with consumers.

AMIRA CLEMENT  SENIOR PR AND INFLUENCER MARKETING MANAGER  Amira joined CRC nearly two years ago with an extensive background in fashion public relations and influencer marketing. Most recently, Amira has contributed greatly to the agency’s growth and success including top-tier consumer press placements and overseeing influencer marketing for all CRC clients with experience working for luxury fashion and lifestyle accounts.

AMIRA CLEMENT

SENIOR PR AND INFLUENCER MARKETING MANAGER

Amira joined CRC nearly two years ago with an extensive background in fashion public relations and influencer marketing. Most recently, Amira has contributed greatly to the agency’s growth and success including top-tier consumer press placements and overseeing influencer marketing for all CRC clients with experience working for luxury fashion and lifestyle accounts.

KELLY TICK  ACCOUNT EXECUTIVE  Kelly joined CRC after graduating from the University of Michigan. Her work on CRC’s consumer lifestyle accounts including SimplyProtein, HanesBrands and Echo. She has organized multiple sampling partnerships for her clients, generating awareness and trial nationwide. Through creative digital marketing, Kelly has grown her client’s social media through original storytelling.

KELLY TICK

ACCOUNT EXECUTIVE

Kelly joined CRC after graduating from the University of Michigan. Her work on CRC’s consumer lifestyle accounts including SimplyProtein, HanesBrands and Echo. She has organized multiple sampling partnerships for her clients, generating awareness and trial nationwide. Through creative digital marketing, Kelly has grown her client’s social media through original storytelling.

HOLLIS BYRAM  ACCOUNT EXECUTIVE  Hollis joined CRC upon graduating from Southern Methodist University. Her account work includes Joules, Ceramedx, Echo and KISS. She consistently generates print and digital media impressions for her clients and also plays a hand in event planning and influencer marketing. In addition, Hollis contributes to CRC’s business development and manages CRC’s social media.

HOLLIS BYRAM

ACCOUNT EXECUTIVE

Hollis joined CRC upon graduating from Southern Methodist University. Her account work includes Joules, Ceramedx, Echo and KISS. She consistently generates print and digital media impressions for her clients and also plays a hand in event planning and influencer marketing. In addition, Hollis contributes to CRC’s business development and manages CRC’s social media.

JOHN MOONEY  CORPORATE COMMUNICATIONS AND FINANCIAL/BUSINESS MEDIA MANAGER  Throughout his two-decade career in public relations, John has worked with corporate and financial leaders, top consumer products brands, and many respected educational institutions and non-profit organizations. His expertise includes media relations and media training, message development, corporate positioning, corporate social responsibility and social media branding.

JOHN MOONEY

CORPORATE COMMUNICATIONS AND FINANCIAL/BUSINESS MEDIA MANAGER

Throughout his two-decade career in public relations, John has worked with corporate and financial leaders, top consumer products brands, and many respected educational institutions and non-profit organizations. His expertise includes media relations and media training, message development, corporate positioning, corporate social responsibility and social media branding.

LISA TRAVATELLO  BOARD MEMBER AND EXECUTIVE STRATEGIC ADVISOR  As a brandvocate for simply smart creative ideas that create curiosity, conversation and marketplace traction, Lisa is a seasoned marketing communications professional with experience in strategic planning, brand building/revitalization, creative problem solving, social media and integrated marketing; resulting in her work on a series of award-winning campaigns.

LISA TRAVATELLO

BOARD MEMBER AND EXECUTIVE STRATEGIC ADVISOR

As a brandvocate for simply smart creative ideas that create curiosity, conversation and marketplace traction, Lisa is a seasoned marketing communications professional with experience in strategic planning, brand building/revitalization, creative problem solving, social media and integrated marketing; resulting in her work on a series of award-winning campaigns.

BRIAN MALONEY  BOARD MEMBER AND STRATEGIC ADVISOR  Maloney most recently was Managing Director for Ogilvy Public Relations and led the US Brand Marketing practice. He also served as co-Creative Director and worked with brands such as American Express, FORD and LG Consumer Electronics. While at Ogilvy, Maloney also created the Arts@Ogilvy program where he invited local contemporary artists to showcase their work throughout common areas and work spaces.

BRIAN MALONEY

BOARD MEMBER AND STRATEGIC ADVISOR

Maloney most recently was Managing Director for Ogilvy Public Relations and led the US Brand Marketing practice. He also served as co-Creative Director and worked with brands such as American Express, FORD and LG Consumer Electronics. While at Ogilvy, Maloney also created the Arts@Ogilvy program where he invited local contemporary artists to showcase their work throughout common areas and work spaces.

FINN  OFFICIAL CRC MASCOT & RISING INFLUENCER  Finn brings one year of mascotting experience to CRC. He has assisted numerous brand campaigns in the pet food and fashion industry and his experience includes “Being a Good Boy”. Finn specializes in keeping the CRC team in high spirits, guerrilla marketing projects, attending editor desk-side meetings, modeling for social media and causing pedestrian traffic.

FINN

OFFICIAL CRC MASCOT & RISING INFLUENCER

Finn brings one year of mascotting experience to CRC. He has assisted numerous brand campaigns in the pet food and fashion industry and his experience includes “Being a Good Boy”. Finn specializes in keeping the CRC team in high spirits, guerrilla marketing projects, attending editor desk-side meetings, modeling for social media and causing pedestrian traffic.

What to Join our CRC team?

Click here to submit your resume!