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OBJECTIVE:

Position Velocity Mortgage Capital as a leader in empowering women to break through barriers associated with investing in real estate

Increase the number of Velocity loans with a timely women’s initiative (WIRE) including Nicole Curtis as spokesperson at conferences, motivating women to become real estate investors

Improve SEO and SEM strategy with WIRE program

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RESULTS

Ended year as top ranking website, in organic search, among competitors

Over 82 million media impressions within one week

Secured online and print placements in trade and financial media outlets

Gained a 40% increase in submissions for residential and commercial property mortgage loans from female investors within 30 days of WIRE’s launch

RELAED PROJECTS